Style Guide

Updated july 26, 2025
Colors
Black
Smoked black
Soft Grey
Soft White
White
Typography
Small
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
1234567890
“”§$€%&/([])=!?’
Body
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
1234567890
“”§$€%&/([])=!?’
Muted
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
1234567890
“”§$€%&/([])=!?’
Headings

sample

sample

sample

sample

Spacing
Spacing 5
Spacing 8
Spacing 12
Spacing 15
Spacing 20
Spacing 25
Spacing 30
Spacing 35
Spacing 40
Spacing 55
Spacing 60
Spacing 70
Spacing 80
Spacing 90
Spacing 160
Spacing 215
Spacing 230
Aspect Ratio
Aspect Ratio 1.74
Aspect Ratio 1.27
Aspect Ratio 1.25
Aspect Ratio 1.2
Rich Text

Heading H1

Heading H2

Heading H3

Heading H4

Heading H5
Heading H6

Every piece of content should add value, whether it's providing information, solving a problem, or sparking joy. Always aim to leave readers with a sense of satisfaction or curiosity to explore further.

A Man in a White Shirt Stretching His Arms
Image caption

Ordered list

  1. Lead with intent.
  2. Support your claims with evidence.
  3. Engage the audience with questions or challenges.

Unordered list

  • Lead with intent.
  • Support your claims with evidence.
  • Engage the audience with questions or challenges.
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